Certified by Qualiopi, Ekstend Group launches a new training offer for advertisers

05/10/2023
Press release

PRESS RELEASETo improve visibility, Ekstend Group, an independent marketing and communication group, unveils a new service offering dedicated to training; "Ekstend Skills".

Anticipating the marketing skill development needs of its clients’ teams, Ekstend Group formalizes a tailored support solution, which, for over five years, has already proven itself with its long-standing clients. To date, more than 1,500 professionals have benefited from training in marketing professions combining pedagogical know-how and operational expertise. These are aimed at addressing the current and future challenges of an ever-evolving ecosystem. The launch of Ekstend Skills is part of the group’s development, following the officialization of Ekstend Consulting, a strategic and operational marketing consulting agency.

 

Registered with Datadock since 2019 and certified by Qualiopi in 2022, Ekstend Group sets another milestone with Ekstend Skills. This service offering focused on the development and skill enhancement of marketing professionals fully aligns with the Group’s ambition to be an extension of advertisers’ marketing departments and to support them in their transformation.

The offer is structured around four training formats, both in know-how (hard skills) and interpersonal skills (soft skills):

  • A customized skill development plan to identify and analyze training needs and develop organizations.
  • Digital bootcamps, the training solution to create immediate digital acceleration within organizations;
  • Training sessions, regular training sessions to promote continuous learning;
  • Coaching sessions on daily and operational issues.

Driven by a new slogan “Talent Activator”, the aim of Ekstend Skills is to unleash the potential of employees.

To date, more than 3,000 hours of training have already been delivered with a 98% satisfaction rate for all sessions deployed in 2022.

Adrien Robert - COO Ekstend Skills"The complexity of the advertising sector and its players meant that the people we support needed to be trained to better understand the new solutions. Previously, our approach to training was discreet; we did not openly talk about it, and our programs were finely tuned to meet our clients' requirements perfectly. With Ekstend Skills, we have streamlined our offer to make it accessible to as many people as possible. We are therefore more agile."

Article written by Ekstend Group
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