The added warmth of Châteauform’ in a luminous film
- Film & Advertising
- Design & branding
- Brand content
- Media & social media
"Happy talents make happy customers"
We worked on a new brand signature, “révélons vos talents”, and created a film to unveil it to the general public and develop its reputation.
The polysemy of the word “talent” enabled us to construct a scenario based on different reading levels: the talent that works with us and the talent we have within us.
The result is a film that breaks with the often cold and formal codes of the institutional sector, with incandescent art direction, organic production and a contemporary, rhythmic musical composition.
Annual support: branding and communication strategy
Launch and realization of a new communication platform and brand signature
Brand content strategy around the communication platform
Implementation of a targeted media plan to distribute the campaign to audiences via premium publisher sites