Ekstend, the exclusive network marketing agency for Volkswagen Group France (VGF).
Ekstend Group France signs a new mandate for the Audi, Škoda, and Volkswagen brands.
Ekstend Group France has been appointed by Volkswagen Group France (VGF) as the sole network marketing agency for the Audi, Škoda, and Volkswagen brands. This new mandate, effective in January 2026, marks a major milestone for both groups and confirms Ekstend’s position as a key player in network marketing in France.
A historic collaboration that is intensifying
For more than ten years, Ekstend has been supporting the group’s brands in local marketing, network coordination, and digital transformation. This new partnership extends this long-standing collaboration and demonstrates the confidence Volkswagen Group France places in Ekstend’s ability to meet market challenges.
In a rapidly changing automotive landscape, VGF has chosen a unique, integrated, performance-oriented model to support its network throughout the country.
An innovative and integrated network marketing model
To meet these challenges, Ekstend is setting up an organization structured around two key pillars of retail marketing:
- A shared Factory to increase efficiency
- Brand Teams dedicated to each brand
The entire model will be amplified by AI, integrated in an operational and impactful way.
David Tarantelli, Managing Director, Ekstend Group France"Being the extension of brands within their networks is at the heart of our mission. We want to offer simple, effective, and technological solutions to make everyday life easier for the teams and boost dealership performance".
A shared ambition: simplify and perform
This shared vision aims for a clear objective: giving distribution networks the means to be more efficient, more autonomous, and better equipped to face market changes.
Ekstend strengthens its leadership in integrated network marketing
This partnership reinforces Ekstend’s position as a reference in France for the design and deployment of innovative network marketing models.
By combining on-the-field proximity, sector expertise, and advanced technologies, Ekstend continues its mission: supporting brands in the transformation of their local marketing.